Join the BBB serving Louisville, Southern Indiana, and Western Kentucky for our expanded Education Series classes, at a new state-of-the-art facility! 9:00-10:30--Protect your small business using practical records management techniques 10:45-12:15--How to Lead when going in different directions--Led by Bill Lamb, President and General Manager of WDRB and WMYO. 12:15-12:45--Lunch 1:00-3:00--Beginning Social Media for Businesses--For almost every segment of business, having a social media presence is quickly becoming a requirement for marketing. If you are a business owner or manager, Social Media can be intimidating but with a better understanding of social media’s platforms, you can become less intimidated and more empowered as you better understand the positive results social media for business can deliver. Alex Porter and Colleen Truman from USA TODAY NETWORK’s LocaliQ marketing solutions will introduce you to the social media landscape. Walking you through each platform’s purpose, capabilities, local audience, marketing capabilities and best(and worst!) practices. This class is for someone who has heard of social media but needs to be introduced to each social platform to better understand how it works and what they can mean at a high level for their business.